Press and media
AED Log Media Kit
Logos, brand colors, founder bios, product screenshots and company facts for writing about AED Log. Download what you need, or get everything in one zip.
45 days free. No credit card required. Then plans from $114 a year.
About AED Log
Use this description when you write about us. It stays in step with what the product does today.
AED Log is AED program management software for organizations and a white-label platform for AED resellers. Founded in Chicago in April 2017 by Kyle Nowack and Brian Story, it tracks AED inspections, pad and battery expirations, CPR and AED certifications, incidents and documents, and sends alerts by email, Slack, Microsoft Teams and Discord before anything lapses. It also covers eight more kinds of life-safety equipment, from fire extinguishers to eyewash stations, and AED distributors and service companies run the same platform under their own brand for their customers. Learn more at aedlog.com.
Fast facts
| Company | AED Log |
|---|---|
| What it is | AED Log is AED program management software for organizations and a white-label platform for AED resellers. |
| Founded | April 2017, Chicago, Illinois |
| Founders | Kyle Nowack and Brian Story, Co-founders |
| Headquarters | 6351 W Montrose Ave, Suite #204, Chicago, IL 60634 |
| Pricing | Plans from $114 a year, with unlimited users and locations, after a 45-day free trial with no credit card. |
| Equipment | AEDs and eight more types of life-safety equipment |
| AED catalog | 8 AED brands and 27 models built in |
| State AED laws | A reference for all 50 states and DC, with the statutes cited |
| Sister company | Total AEDs, an online store for AEDs, pads, batteries and cabinets |
| Website | aedlog.com |
How to write our name
AED Log: two words, with AED in capitals. Please don’t write AEDLog, AED-Log or Aed Log. AED stands for automated external defibrillator.
Logos
Download the AED Log logo as an SVG for print and design work, or as a PNG for documents, slides and the web.
Using the logo
- Use the full-color logo on white or light backgrounds and the white logo on navy, dark or photo backgrounds.
- Leave clear space around the logo at least as tall as the letters in AED LOG.
- Don’t recolor, stretch, rotate, outline or add effects to the logo, and don’t combine it with another mark.
- Use the logo to refer to AED Log, for example in news stories, reviews and partner listings, not in a way that suggests we endorse something.
Brand colors and typeface
AED Log’s colors are a deep navy and a bright green. The logo has its own greens, so always use the logo files as supplied.
- Navy
#023A51
Primary brand color: headings, dark bands, the footer - Green
#2CBC63
Accent: buttons, icons and check marks - Deep navy
#01263A
Text on green buttons, darkest backgrounds - Slate
#334155
Body text
Typeface: Instrument Sans, a free, open-source typeface available from Google Fonts, used for headings and text on aedlog.com.
Founders
AED Log was founded in April 2017 by Kyle Nowack and Brian Story, who still run it from Chicago.
Kyle Nowack
Co-founder
American Red Cross Basic Life Support Instructor Trainer, American Heart Association Basic Life Support Instructor and former Lifeguard Instructor Trainer. Certified since 2004. Writes and reviews AED Log’s guides and state AED law pages.
Brian Story
Co-founder
A former lifeguard and a software developer with more than 20 years of development experience.
Product screenshots
Screens from AED Log, showing a fictional demo organization. Download any image at full size.
Need a screen that isn’t here, such as a specific feature or the reseller console? Ask us.
Download everything
One zip file with both logos, the founders’ headshots, the screenshots and a README with our description, facts and contact details.
Press contact
For interviews, quotes or questions about AED Log, contact us directly. A person on our Chicago team will reply.
- Email: info@aedlog.com
- Phone: (855) 248-2464, 8am to 8pm Central Time, 7 days a week
- Office: 6351 W Montrose Ave, Suite #204, Chicago, IL 60634
- Social: LinkedIn and Facebook
Writing about AED requirements? Our AED laws by state reference covers all 50 states and DC, with the statute behind every answer, and our About page tells the company’s story.
See AED Log for yourself
Track every inspection, expiration, certification and incident in one place, with alerts before anything lapses.
45 days free. No credit card required. Then plans from $114 a year.